← Ideas
Threshold
Research
Hypothesis
Exceptional men raise their operating standard faster with shared physical challenge than alone.
Why it matters
The further you go, the harder it is to raise the bar alone. Iron sharpens iron.
How I thought about it
Camp from lived experience (banking → building → endurance → GWR swim), not theory. For men already tested in business and fatherhood who want a different kind of test.
The work
Wilderness camp concept (four days), cohort + 30/90/365 follow-through, application-only entry. Threshold™ permanently raises the operating standard of exceptional men.
Where it stands
Research (early / first cohorts).